DIRECTV and movie channel partnership​

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This project was a static promotional email for a DIRECTV content partnership, centered on promoting a limited time free preview across multiple premium channels. I built the template to balance a content heavy layout with clear hierarchy, making sure the offer, channel lineup, and supporting visuals stayed readable and on brand across desktop and mobile, while meeting accessibility needs through proper alt text and structured content flow.

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From a technical perspective, the email was optimized for speed and inbox reliability by compressing image assets, maintaining a healthy image to text ratio, and using mobile image swaps where appropriate. The template was tested across major email clients and devices to ensure consistent rendering, resulting in a dependable, high performance campaign email that combined strong visuals with solid deliverability and accessibility.